JACK
    O'NEILL
    JACK
    O'NEILL
    A logo and brand identity development for Jack O’Neill Restaurant and Lounge in Santa Cruz. Creative goals were to make it informal yet sophisticated with unique take on /surfer aesthetic.

    Project Details

    Logo + Initial Brand Identity Development
    mockup--logo2
    1
    Informal
    2
    Unique
    3
    Sophisticated
    4
    Beachy
    It's been a hell of a ride. Long may it continue. - Jack O'Neill

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